Pricing

Transparent Pricing for MSP Partners

Petronella Technology Group offers four distinct partner tiers and cross-tier private sessions. Every tier stands alone. No cross-credits. No hidden upsells. Pick what fits your MSP right now and upgrade as the relationship compounds.

Apply to the Program See Onboarding Steps

The 4-Tier Partner Ladder at a Glance

From a self-serve $1,997/mo membership to Jay-Abraham-model strategic advisory. Most MSPs start with Tier 1 and add Tier 2 engagements when a specific regulated-client deal surfaces.

Tier 1 — Petronella MSP Stack

$1,997/mo
or $19,970/yr (2 months free). Month-to-month.

Always-on membership. CMMC Bootcamp, 39-Layer curriculum, template library, peer Deal Desk, Circle.so community. Zero setup fee. Self-serve Stripe checkout.

Start Monthly

Tier 2 — Petronella Fleet

$35K - $125K+
Per prototyping engagement. 5-6 per year.

Services-only private AI prototyping. Four sub-tiers from PoC Lite to Production-Ready. Free 30-minute Discovery Call. Deployment and Managed Service quoted post-prototype.

Explore Fleet

Tier 3 — Operator Council

$45K - $60K/yr
Charter $45K/yr (first 12 seats). Standard $60K/yr.

20-seat peer council for regulated-MSP owners $3M-$15M revenue. 12-week async onboarding, monthly live Craig Q&A, P&L benchmarking, automated deal-flow channel. Application only.

Explore Council

Tier 4 — Strategic Partnership

$25K/mo + 12%
Rev-share (Option B). 3 clients max.

Jay-Abraham-model advisory. Full Petronella capability stack, quarterly private coaching, unlimited async messaging, M&A exit readiness. 12-month minimum. Application only.

Explore Strategic

Full Feature Comparison

Side-by-side breakdown of what is included at each tier. Every feature that says "Add-on" is available at its published price to active members of that tier.

Feature MSP Stack
$1,997/mo		 Fleet
$35K-$125K+		 Operator Council
$45K-$60K/yr		 Strategic
$25K/mo + 12%
LMS access (CMMC Bootcamp + 39-Layer) Included — Included Included
Template library (SSP, POA&M, compliance) Included — Included Included
Monthly Deal Desk group call Peer-led, Craig quarterly — Included Included
Circle.so community workspace Included — Included Included
n8n automation templates Included — Included Included
Fleet prototyping (4 sub-tiers) — Core offering — Full access
Deployment + Managed Service — Custom quoted post-prototype — Team-delivered
DFE forensics retainer — Add-on $2,500/mo — Full stack included
Named CMMC-RP co-signing — Add-on $1,500/mo per engagement — Included
12-week async onboarding curriculum — — Included Tier 3 seat included
Monthly live Craig Q&A webinar Invited — Included Included
P&L benchmarking (anonymized) — — Automated quarterly Included
Automated deal-flow channel — — Included Included
Revenue-share advisory (Jay Abraham model) — — — Core offering
Quarterly private coaching with Craig — — — 2 hrs/quarter included
Unlimited async messaging (AI-assisted) — — — Included
M&A / exit readiness documentation — — — Team-built, Craig reviews
Craig 1:1 Private Sessions Available at session rates Available at session rates Available at session rates Priority scheduling

Tier 2 Fleet Prototyping — Sub-Tier Pricing

All prototyping tiers include a working prototype, architecture document, and compliance memo. Each tier adds scope. All fees non-refundable. Scarcity is real: fleet concurrency and CMMC-RP engineer availability cap the program at 5-6 prototyping engagements per year.

Sub-Tier Price Duration What You Get
Private AI PoC Lite $35,000 2-3 weeks Single use case. Petronella-hosted only. Hello-world + architecture document. No handoff.
MSP Fleet Prototype Starting at $50,000 4-6 weeks Working prototype, runbook, architecture doc, MSP handoff, workload profile, BOM for hardware procurement, managed-service recommendation.
Compliance-Aware MSP Prototype $75,000 4-6 weeks Everything in Fleet Prototype plus CMMC L2 / HIPAA / NIST 800-171 mapping, SSP artifacts, audit evidence package.
Production-Ready MSP Prototype From $125,000 6-8 weeks Everything in Compliance-Aware plus signed migration guarantee, 90-day post-handoff support, embedded CMMC-RP on your Slack. Inquiry-only.
PoC Lite — $35,000 Fleet Prototype — $50,000 Compliance-Aware — $75,000 $125K+ Inquiry Only

Tier 4 Strategic Partnership — Three Options

Application-only. Three concurrent clients maximum. Choose the structure that fits your growth posture. All options include full Petronella capability stack delivered by the team, not Craig.

Option Structure Minimum Term
Option A — Retainer Only$35,000/mo flat12 months
Option B — Retainer + Rev-Share (default)$25,000/mo + 12% net-new attributable revenue12 months, 24-month attribution
Option C — Equity (pre-exit only)$30,000/mo + 0.5-2% profit-interest or success bonus12 months, both-sides attorneys required

Private Sessions With Craig — Available Cross-Tier

Pre-qualified and pre-paid only. Craig opens availability manually when schedule allows. No standing quota. Available to any active Petronella partner or qualified outside buyer who completes the application process. Tier 4 clients receive priority scheduling.

$5,000
2-Hour Private Zoom
$12,000
Half-Day (4 Hours)
$25,000
Full-Day (8 Hours)

All sessions include a team-drafted 48-hour follow-up with written summary, action plan, and resource packet. Booking through Private Session details.

Which Tier Is Right for You?

Answer these questions to find your starting point. Remember: tiers are independent. Start where you are and add services as client engagements demand.

Do you need compliance curriculum and templates to train your team?

You have regulated clients (or want to chase them) but no CMMC-RP on staff. You need frameworks, not consulting hours.

Start with Tier 1 — MSP Stack

Do you have a specific client deal that needs private AI or compliance infrastructure?

You have the deal in your pipeline today. You need prototyping, a BOM, and a deployment plan — not curriculum.

Start with Tier 2 — Fleet

Are you a $3M+ MSP owner looking for peer caliber and strategic counsel?

You are already profitable and want a cohort of regulated-MSP peers, benchmarking data, and quarterly Craig access.

Apply for Tier 3 — Operator Council

Are you scaling past $8M and exploring M&A, exit readiness, or aggressive regulated-market expansion?

You need a strategic partner with skin in the game, not another consultant billing hourly. Revenue-share alignment matters.

Apply for Tier 4 — Strategic Partnership

Frequently Asked Questions

Can I start with Stack and upgrade later?
Yes. Tiers are independent. You can hold a Tier 1 Stack membership while simultaneously running a Tier 2 Fleet prototyping engagement for a specific client. There are no cross-credits between tiers — each stands alone. Many partners start with Stack to learn the frameworks and add Fleet when a concrete deal surfaces.
Are fees refundable?
No. All fees across every tier are non-refundable, non-creditable. Stack is month-to-month cancel-anytime — cancellation stops future charges, but past charges stand. Prototyping fees are for deliverable engineering work (prototype, BOM, compliance memo), not a coupon toward anything. Council and Strategic are annual commitments with no mid-year withdrawal refunds. Stripe checkout requires a checkbox acknowledging the non-refundable terms.
Do I need to buy hardware through Petronella?
No. Tier 2 Fleet is services-only. Your MSP procures hardware direct from any vendor (NVIDIA, Supermicro, Dell, CDW, others) using the bill-of-materials delivered in the prototyping phase. Petronella takes zero hardware margin, holds zero inventory, carries zero warranty exposure. An optional $2,500 procurement coordination fee is available if you want us to run the RFQ and track delivery.
What is the time commitment?
Stack is fully self-paced — LMS courses, templates, and community access on your schedule. Fleet engagements are project-scoped (2-8 weeks depending on the prototyping tier). Council requires roughly 2 hours per month of async curriculum plus optional weekly peer roundtables and a monthly live Q&A. Strategic clients have unlimited async messaging with quarterly 2-hour private coaching sessions.
How many partners do you accept?
It depends on the tier. Stack has no cap — it is self-serve. Fleet is capped at 5-6 prototyping engagements per year due to fleet concurrency and CMMC-RP engineer availability. Operator Council has a hard 20-seat cap. Strategic Partnership accepts a maximum of 3 concurrent clients. These are real operational limits, not artificial scarcity.
What is the Operator Council Charter pricing?
The first 12 seats are offered at the charter rate of $45,000/yr (25% below the standard $60,000/yr). Charter pricing is locked for 24 months for accepted applicants. After 12 charter seats fill, all subsequent applicants pay the standard $60,000/yr or $5,000/mo rate. A $5,000 application and onboarding fee applies and is credited if the applicant is accepted within 30 days.
Is there a guarantee of results?
No. No guarantees of any business outcome are made or implied — including revenue, lead volume, compliance readiness, certification pass rates, deal acquisition, employee outcomes, or exit valuation. Services render upon payment. Outcomes depend on the partner's execution and end-client environment. This is stated in every agreement and confirmed at Stripe checkout.
Non-Refundable & No-Guarantee Notice: All fees across every tier and session format are paid upfront and are non-refundable. No guarantees of any business outcome are made or implied. Results depend on partner execution and end-client environment. Stripe checkout requires a confirmation checkbox acknowledging these terms before payment processes.
All prices in USD. Program terms, pricing, and capabilities are subject to change. Current terms are those in the signed agreement at time of engagement. Prototyping "starting at" prices reflect the minimum scope; final quotes issued after Discovery Call. Deployment and Managed Service stages are custom-quoted post-prototyping. Tier 4 Option C equity arrangements require both-sides North Carolina attorney review.

Ready to Partner with Petronella?

Apply for the program or start with a self-serve Tier 1 membership today. Questions? Email [email protected] or call (919) 348-4912.

Start MSP Stack — $1,997/mo Apply for Council or Strategic